12 Active4Today Business Plan PDF 1 MB
Decision:
AGREED That Cabinet:
a) note the performance of the company at Appendices A, B and C;
b) approve the company’s draft Business Plan at Appendix D; and
c) approve the increases to membership fees and pay-and-play prices presented at section 3.2.
Minutes:
The Committee considered the report presented by the Director – Housing, Health & Wellbeing and the Community Development Manager – Active4Today which sought to present to Members the performance of Active4Today for the period to January 2023 (Period 10). A draft of the Active4Today Business Plan for 2023/2024 was also attached as an appendix for approval.
The Director – Housing, Health & Wellbeing highlighted 3.2 of the report referring to the draft Business Plan for approval, the membership fees and ‘core-prices’ for pay-and-play provision at leisure centres for 2023/24.
The Community Development Manager – Active4Today informed the Committee that the report was positive as well focusing on pay and utilities increases. The table at 4.2 provided figures for the current financial position of the Company, monitored by the Board, also providing the full year budget and the predicted year end position with the variances between the two budgets.
The report also highlighted how throughout the year, the Company were obligated to maintain certain aspects of the buildings. Other checks also took place provided by the Council as the buildings owner.
The Committee found the report to be very positive in what Active4Today provide and that performance is good. The Community Development Manager – Active4Today was able to explain how fees and charges are benchmarked as well as Active4Today’s prices are part of a realignment process to bring all to the same rate including long term members, having considered competitors charges.
The encouragement of more members to the leisure centres going forward and understanding why some people are out off joining and how to engage people in sports and fitness.
AGREED that Cabinet:
a) note the performance of the company at Appendices A, B and C;
b) approve the company’s draft Business Plan at Appendix D; and
c) approve the increases to membership fees and pay-and-play prices presented at section 3.2.